When asked what key things he could give to early stage entrepreneurs, the best-selling author, Tim Ferriss, enumerates these:1) need performance key indicators; metrics to track 2) look at the conversion from browser to buyer/user, look at the traffic sources at least once a week 3) ensure you’re looking at actionable metrics and not vanity metrics
4) if it’s web-based, look at the net promoter score. It gives real customer feedback. Learn more from the author of The 4-Hour WorkWeek and The 4-Hour Chef in this video.

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