When starting a business you should essentially try to find something that fits with you as a person. This is very important because you will be living and breathing your company for a very long time. You will also be confronted with a lot of challenges and stresses related to your business venture so it will be important to really love and believe in what you do and are doing.
What can be important in this process is to define not only what your business is going to “sell”, but how your business is going to work itself. Your business is a product that is engineered to make money. In Robert Kyosakis own words build a business to print money for you. A business must be designed to be a money generating product with well designed systems for growth and scalability.
Global Sales Possible
High Profit Margin to fund further growth
Employ as few people as possible
Strong brand mission and vision